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Research Papers

The Relationship Between Hair Salon Customers’ Preference for Hair Designers, Salon Style Preference, and Customer Loyalty: Ha-Eun Kim, Eun-Jun Park; J Korean Soc Cosmetol. 2025;31(5):1194-1205. Published online October 31, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.5.1194; Full text PubReader ePub PDF

The Effect of Generational Beauty Shop Consumption Value on Customer Loyalty: Yeon-Jeong Park, Jeong-A Park; J Korean Soc Cosmetol. 2025;31(3):623-633. Published online June 30, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.3.623
Cited By 1; Full text PubReader ePub PDF

The Impact of ESG Management Activities of Skin Care Shops on Revisit Intention: Focusing on the Mediating Effect of ESG Perception among Consumers in Their 30s and 40s: Eun-Bi Kim, Min-Seo Kwon, Si-Young Lee; J Korean Soc Cosmetol. 2024;30(6):1406-1415. Published online December 31, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.6.1406; Full text PubReader ePub PDF

The Impact of One-person Beauty Shop’s Brand Personality and Brand Benefits on Customer Loyalty: Seo-Hyun Lee, Hye-Soon Heo, Mi-Ock Woo; J Korean Soc Cosmetol. 2024;30(3):601-608. Published online June 30, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.3.601; Full text PubReader ePub PDF

The Effect of Equity Factors in Service Recovery on Customer Loyalty of Beauty Industry -Focusing on the mediating effect of recovery satisfaction-: Han-Byul Kim, Eun-Jun Park; J Korean Soc Cosmetol. 2022;28(2):271-280. Published online April 27, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.2.271
Cited By 2; Full text PubReader ePub PDF

The Effect of Hairdresser's Job Crafting on Customer Orientation and Work Performance: HyeJeong Nam, YongMi Jin; J Korean Soc Cosmetol. 2021;27(6):1427-1436. Published online December 31, 2021; DOI: https://doi.org/10.52660/JKSC.2021.27.6.1427
Cited By 1; Full text PubReader ePub PDF

A Study on the Mediating Effect of Customer Satisfaction and Variables by Relationship Marketing of Scalp & Hair Care Shop’s: Yoo-jin Jeong, Yeon-sook Song; J Korean Soc Cosmetol. 2020;26(5):980-991. Published online October 31, 2020; PDF

The Effects of Medical Skincare Relationship Marketing on Relationship Commitment and Customer Loyalty: Ah-reum Lee, In-hee Lee; J Korean Soc Cosmetol. 2020;26(3):564-572. Published online June 30, 2020; PDF

Impact of Hairdresser Human Service Quality on Customer Loyalty: Se-eun You, Kye-hee Park; J Korean Soc Cosmetol. 2020;26(3):507-516. Published online June 30, 2020; PDF

Beauty Salon Selection Attribute and Customer Loyalty according to Men’s Behavior Types: Su-bin An, Mee-sook Chang; J Korean Soc Cosmetol. 2020;26(2):289-299. Published online April 30, 2020; PDF

Mediating Effect of Brand Attitude in the Relationship between Emotional Response and Reliability of Hair Salon Consumer: Yong-woon Jang, Eun-jun Park; J Korean Soc Cosmetol. 2019;25(4):751-760. Published online August 31, 2019; PDF

A Study on the Influence of Service Attributes on Customer Satisfaction and Customer Loyalty in Franchise Beauty Salon: Yang Su Mi, Choi Gi Hyun; J Korean Soc Cosmetol. 2018;24(2):349-362. Published online April 30, 2018; PDF

The Effects of Makeup Service Marketing Mix on Customer Satisfaction, Loyalty, and Revisit Intention: Jungwon Park; J Korean Soc Cosmetol. 2017;23(6):1234-1244. Published online December 31, 2017; PDF

Research Paper : The Moderating Effects of the Baby-boomer Generation in Relations between the Service Quality of Hairdressing Business and Customer Loyalty: Sun Yi Park; J Korean Soc Cosmetol. 2015;21(4):639-645. Published online August 31, 2015; PDF

Impact of Online Shopping Mall Attributes on Shopping Value, Satisfaction, and Loyalty of Cosmetics Consumers: Ran Sug Seo; J Korean Soc Cosmetol. 2014;20(3):455-462. Published online June 30, 2014; PDF

Volume 32, No. 1

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

4,425	Effects of Vitamin C and SH-Polypeptide-10 Cosmetic Ingredients on Wrinkle Improvement and Skin Whitening
5,099	A Study on Personalized Beauty Care for the Elderly Using an AI-based Digital Skin Analysis System
1,217	The Influence of Narcissism and Appearance Goal Orientation on Appearance Management Behavior
2,550	Study of Beauty Consumer Behavior on Social Media: The Effectiveness of Beauty Influencer Marketing Targeting Generation Z
3,477	The Integration of Augmented Reality (AR) in the Beauty Industry and Its Market Potential

Cited By 5	The Effect of SNS Marketing Characteristics on Appearance Management Behavior and Purchase Satisfaction of MZ Generation
Cited By 5	Unstructured Data Analysis Research for Vegan Beauty Trends and Consumer Awareness Survey
Cited By 4	Effect of a Hair Loss Management Concurrently Incorporating Aroma Scalp Massage on Hair and Scalp Conditions
Cited By 4	Correlations Among Appearance Satisfaction, Self-esteem, and Satisfaction with Learning Among College Student
Cited By 3	The Effect of Co-evolution of AI-Based Customized Cosmetics Preparation on Customized Cosmetic Preparation Managers and Potential Demand Values

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