Journal of the Korean Society of Cosmetology

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Research Papers

Study on the Impact of Korean Wave in China and Indonesia on Cosmetic Product Image and Purchase Intention: Jeong-Man Lee; J Korean Soc Cosmetol. 2024;30(1):130-142. Published online February 28, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.1.130; Full text PubReader ePub PDF

The Impact of Semi-permanent Makeup Services on Customer Satisfaction and Intent to Recommend to Others: Se-Eon Lim, Jeong-Hee Kim; J Korean Soc Cosmetol. 2023;29(6):1577-1588. Published online December 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.6.1577; Full text PubReader ePub PDF

The Effect of SNS Marketing Characteristics of Hair Salons on Brand Image and Emotional Bonding: Hee-Sun Kang, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(6):1526-1536. Published online December 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.6.1526; Full text PubReader ePub PDF

The Effects of Franchise Beauty Salon Sales Promotion Strategies on Customer Loyalty: Chae-Ah Mun, Seo-Heui Kim; J Korean Soc Cosmetol. 2023;29(6):1467-1476. Published online December 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.6.1467; Full text PubReader ePub PDF

The Effect of Hair Salon Brand Image on Emotional Bonding and Purchase Intention in Social Media Marketing: Hee-Sun Kang, Ni-Na Park, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(5):1089-1099. Published online October 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.5.1089; Full text PubReader ePub PDF

The Effect of Relationship Marketing on Long-Term Orientation to Strengthen the Competitiveness of One-Person Hair Shop: Mediating Effect of Customer Emotion Response: Eun-Hee Seo, Oh-Hyeok Kwon; J Korean Soc Cosmetol. 2023;29(3):719-730. Published online June 30, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.3.719; Full text PubReader ePub PDF

The Influence of the Expanded Marketing Mixing Factors and Perceived Value on Customer Citizenship Behavior: Focusing on the Modulating Effect of Personality Type: Han-Byul Kim, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(2):296-305. Published online April 30, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.2.296
Cited By 1; Full text PubReader ePub PDF

Effect of Sole Proprietor Hair Salon’s SNS Information Characteristics on Consumer Attitude and Purchasing Behavior: Nurim Kim, Yong-Mi Jin; J Korean Soc Cosmetol. 2023;29(1):67-76. Published online February 28, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.1.67; Full text PubReader ePub PDF

The Effect of Chinese Beauty Influencer Characteristics and Marketing Strategies on the Purchase Intention of Luxury Brand Cosmetics Among Women in Their 20s to 50s: Ni Zhu, Kyeong-Ran Kim; J Korean Soc Cosmetol. 2022;28(6):1264-1274. Published online December 29, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.6.1264; Full text PubReader ePub PDF

SNS Marketing’s Effect on the MZ Generation’s Vegan Cosmetics Purchasing Behavior: Sun-Min Lee, Kyung-Eun Kim; J Korean Soc Cosmetol. 2022;28(5):1113-1123. Published online October 27, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.5.1113; Full text PubReader ePub PDF

The Effects of Service Marketing Mix Factors (7P) on Experience Satisfaction and Consumer Preference Behavior in Beauty Service: Han-Byul Kim, Eun-Jun Park; J Korean Soc Cosmetol. 2022;28(4):761-771. Published online August 23, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.4.761
Cited By 1; Full text PubReader ePub PDF

How Hair Salon Consumer Experience Marketing Affects Reliability and Satisfaction: Yong-Woon Jang, Eun-Jun Park; J Korean Soc Cosmetol. 2022;28(4):689-697. Published online August 23, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.4.689; Full text PubReader ePub PDF

Effects on Customer’s Reliability, Utilization and Purchase Intention of Using Actual Situation of Cosmetic’s Internet Shopping Mall: Ji-Yu Shin, Hwa-Jung Choi; J Korean Soc Cosmetol. 2022;28(2):239-248. Published online April 27, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.2.239
Cited By 2; Full text PubReader ePub PDF

Effects of Esthetic Salon's Internal Marketing Factors on Employees’ Organizational Commitment and Customer-Orientation -Targeting Be-chae Group-: Kyung-Mi Kim, Hyoun-Sook Kim; J Korean Soc Cosmetol. 2022;28(1):96-106. Published online February 28, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.1.96; Full text PubReader ePub PDF

A Necessity of Minimum Distance among Businesses in the Beauty Industry: Sin-Mi Kim, Myung-Suk Na; J Korean Soc Cosmetol. 2022;28(1):86-95. Published online February 28, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.1.86; Full text PubReader ePub PDF

Volume 30, No. 1

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

8,370	The Effects of Benefits Sought for Cosmetics on Motivation to Purchase Cosmetics in Middle-Aged Chinese Women
2,305	A Study on Hair Style and Headdress in the Joseon Dynasty Genre Paintings: Focusing on the Genre Paintings of Danwon Kim Hong-do, Geungjae Kim Deug-shin, and Hyewon Shin Yoon-bok
4,220	Analysis of Relationship among Facial Care YouTuber’s Characteristics, Contents of YouTube Videos, Utilization and Satisfaction of Beauty Service
4,790	Study on the Hair Cut Diagram Comparative Analysis -VIDAL SASSOON, PIVOT POINT, Zone and Section, TONI&GUY Center-
1,892	Comparative Analysis of Beauty Application Technologies in the 4th Industrial Revolution

Cited By 6	A Paradigm Shift in Beauty Education in Response to the Digital Transformation Era -Based on Analysis of Trends in the Cosmetics and Beauty Industry-
Cited By 5	The Change of Two Block Cuts by Blocking Location
Cited By 4	Effect of Hair Salon Selection Criteria on Consumer Behavior and Satisfaction
Cited By 3	Expectations on the Application of Makeup Courses which Converged the New Technologies of the Fourth Industrial Revolution
Cited By 3	A Study on the Perception, Risk Perception Change and Satisfaction of Eyebrow Semi-permanent Makeup before and after Eyebrow Henna Cosmetic Treatment

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