Journal of the Korean Society of Cosmetology

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A Study Influence of Beauty Youtube Content Characteristics and Personal Tendencies on Behavioral Intentions

Ju-Eun Lee, Mi-Ock Woo

J Korean Soc Cosmetol. 2022;28(2):340-348. Published online April 27, 2022
DOI: https://doi.org/10.52660/JKSC.2022.28.2.340

A Study Influence of Beauty Youtube Content Characteristics and Personal Tendencies on Behavioral Intentions

Ju-Eun Lee, Mi-Ock Woo

Journal of the Korean Society of Cosmetology. 2022;28(2):340-348

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Characteristics of Personal Value-meaning Systems: A Comparative Study of American and Russian University Students

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