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The Mediating Effect of Brand Awareness on the Relationship between Quality of Hair Salon Service and Customer Behaviors
Jin-Hyeok Park, Eun-Jun Park
J Korean Soc Cosmetol. 2022;28(3):623-634.   Published online June 30, 2022
DOI: https://doi.org/10.52660/JKSC.2022.28.3.623

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The Mediating Effect of Brand Awareness on the Relationship between Quality of Hair Salon Service and Customer Behaviors
Journal of the Korean Society of Cosmetology. 2022;28(3):623-634   Crossref logo
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Mediating Effect of Perceived Value on the Relationship between Brand Image and Customer Loyalty of Hair Salon
Asian Journal of Beauty and Cosmetology. 2021;19(3):343-354   Crossref logo
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Franchise Hair Salon Juno Hair Symbol Narrative, Brand Image, Relationship Between Customer Emotional Responses
Journal of the Korean Society of Cosmetology. 2022;28(4):666-674   Crossref logo
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The Effect of Hair Salon Reservation System and Service Quality on Customer Trust and salon Choice Characteristics after COVID-19
Journal of the Korean Society of Cosmetology. 2023;29(1):88-94   Crossref logo
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Study Analyzing the Mediating Effects of Customer Satisfaction in the Relationship Between ATM Service Quality and Customer Loyalty
Frontiers in Business, Economics and Management. 2022;7(1):160-166   Crossref logo
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The Mediating Effect of Customer Satisfaction on the Relationship Between Electronic Banking Service Quality and Customer Purchase Intention: Evidence From the Qatar Banking Sector
SAGE Open. 2020;10(2):215824402093588   Crossref logo
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The Mediating Effect of Customer Satisfaction on the Relationship Between Service Quality, Relationship Quality, Relationship Quality, Perceived Value, and Perceived Price Towards Repurchase Intention in the Fast Food Industry
Social and Management Research Journal. 2020;17(2):371   Crossref logo
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Service Quality and Customer Loyalty
International Journal of Marketing & Human Resource Research. 2022;3(1):38-51   Crossref logo
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THE ROLE OF BRAND RELIABILITY AND BRAND INTENTION IN MEDIATING THE RELATIONSHIP BETWEEN CUSTOMER SATISFACTION AND BRAND LOYALTY
Riset. 2022;4(1):001-014   Crossref logo
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The Mediating Effects of Customer Satisfaction in the Relationship between ATM Service Quality and Customer Loyalty – A Case Study from Bank of Kigali
European Journal of Business and Management Research. 2020;5(4):   Crossref logo
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