여성노인의 헤어스타일 행동과 헤어만족 |
박연희, 전정애, 전선복 |
|
Research Paper : A Study of Aged Women`s Hairstyle Behavior and Hair Satisfaction |
Yun Hee Park, Jeong Ae Jeon, Seon Bok Jeon |
|
Abstract |
According to an analysis on differences in aged women`s hairstyle behaviors and hair satisfaction, the following results have been obtained. First, aged women prefer going to a beauty shop to get beauty services. They liked a short hairstyle. When asked about current hairstyles, ``short cut`` was the most responded, followed by ``perm.`` In terms of use cycle, ``45 days`` was most common. When asked about who was influential in current hairstyles, most respondents said, ``my own decision.`` When asked what hair care products they use, ``just shampoo and hair rinse`` was mostly answered. Second, a significant difference was found in the location of hairstyle setting, preferred hairstyle, use cycle, current hairstyle and hair care depending on socio-demographic characteristics. Third, a significant difference was observed in hair satisfaction depending on how they obtain money to cover the cost of living, economic standards, current pocket money, location of hairstyle setting and hair care method. It would be a good idea for beauty shops to use the results of this study as basic data for customer management and customer satisfaction. In terms of beauty services, the results would be useful in providing systematic beauty services to aged women. |
Key Words:
Aged women, Hairstyle behavior, Hair satisfaction, Beauty services |
|