Journal of the Korean Society of Cosmetology 2014;20(2):207-216.
Published online April 30, 2014.
일반피부관리와 메디컬 피부관리에 대한 만족도 및 재이용의도
노상은, 김현서
Research Paper : Customer Satisfaction and the Intent of Reutilization for the Facility of General Skin Care and Medical Skin Care
Sang Eun Rho, Hyun Seo Kim
Abstract
This study is aimed at presenting the preliminary data for the advance of skin care by investigating and analyzing the level of customer satisfaction and reutilization intention. Four hundred people with experience of general skin care or medical skin care were selected for the inquiry. Investigated 28 questionnaire with conscientious answers were excluded, and only answers of 223 respondent were analyzed. The statistical analysis of data was carried out followed by
Key Words: General skin care & Medical skin, Satisfaction & Reutilization intention


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