Journal of the Korean Society of Cosmetology 2015;21(2):222-229.
Published online April 30, 2015.
미용영어 교과과정 개설을 위한 미용관련학과 학생들의 요구분석
유은성
Research Paper : Needs Analysis of ESP Curriculum for the Students in Beauty-related Departments
Eun Sung You
Abstract
Along with the remarkable development and the growing competitiveness of globalized Beauty industry, ESP(English for Specific Purposes) takes a significant place in korean Beauty industry in order to bring up professional beauticians. Thus, this study was conducted to suggest the direction of English education for the students in Beauty-related departments. The study results were as follows. Firstly, only 3 departments out of 9 departments in 8 four-year-course colleges in Deajeon City & Chungnam Province opened classes for Beauty-English(ESP). Secondly, the learner analysis revealed the average level of students in Beauty-related departments was lowintermediate in terms of English proficiency, and most of the students wanted to take English courses. Instrumental motivation, such as studying and employment abroad, was highly referred as the motivation of studying English. Thirdly, the establishment of Beauty-English courses was strongly needed for the survey participants and the interest for the courses was high as well. Hair salon conversation for customer service was mostly mentioned as the main course for studying Beauty-English and the proper time to take the course was from sophomore to junior for 2 or 3 semesters. For the successful curriculum establishment of Beauty-English in Beauty-related departments, EOP(English for Occupational Purposes) as well as EAP(English for Academic Purposes) should be employed to help the study of major field and use Beauty-English in Beauty industry practically.
Key Words: ESP, Beauty-English, English education, Curriculum, Instrumental motivation


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