Archak, N., Ghose, A., & Ipeirotis, P. G. (2011). Deriving the pricing power of product features by mining consumer reviews.
Management Science,
57(8), 1485-1509, doi:
10.1287/mnsc.1110.1370
Ardura, I. R., & Artola, A. M. (2018). The playfulness of facebook: shaped by underlying psychological drivers and gender differences.
Telematics and Informatics,
35(8), 2254-2269, doi:
10.1016/j.tele.2018.09.004
Baek, J. J., Byeon, J. M., & Kwon, D. S. (2021). The effects of PAD factors purchase intention and word-of-mouth on instagram advertising users.
Journal of the Korea Society of Digital Industry and Information Management,
17(2), 47-72, doi:
10.17662/ksdim.2021.17.2.047
Chinatsu, W. (2017). The effect of SNS on mediating and regulating the purchase of K-POP contents. Master's thesis, Hongik University, Seoul.
Cho, S. H., & Song, S. H. (2020). The effect of information quality of food service instagram on usage motivation trust and purchase intention.
Culinary Science & Hospitality Research,
26(7), 10-21, doi:
10.20878/cshr.2020.26.7.002
Choi, S. M. (2020). Effect of verbal communication and nonverbal communication factors on customer satisfaction and revisit intention of hotel users: Applying the heuristic systematic model. Unpublished master's thesis, Kyung Hee University, Seoul, 68.
Dwidienawati, D., Tjahjana, D., Abdinagoro, S. B., & Gandasari, D. (2020). Customer review or influencer endorsement: Which one influences purchase intention more?
Heliyon,
6(11), 1-11.
Fagerstom, A., Richartz, P., Arntzen, E., & Sigurdsson, V. (2021). An explorative study on heuristic effects of healthy food labels in an online shopping situation.
Procedia Computer Science,
181:709-715, doi:
10.1016/j.procs.2021.01.222
Gensler, S., Volckner, F., Thompkins, Y. L., & Wiertz, C. (2013). Managing brands in the social media environment.
Journal of Interactive Marketing,
27(4), 242-256, doi:
10.1016/j.intmar.2013.09.004
Ha, M. Y., Lee, Y. J., Kwon, S. J., Kang, Y. S., & Chae, J. W. (2019). Effect of perceived rewarded referral on instagram influencer marketing: Centering on instagram posts on cosmetic products.
Journal of Digital Contents Society,
20(1), 75-88, doi:
10.9782/dcs.2019.20.1.75
Hsu, C. L., Yu, L. C., & Chang, K. C. (2017). Exploring the effects of online customer reviews, regulatory focus, and product type on purchase intention: Perceived justice as a moderator.
Computers in Human Behavior,
69:335-346, doi:
10.1016/j.chb.2016.12.056
Jung, H. H., Choi, J. Y., & Park, J. Y. (2019). The effect of franchise brand online review on user attitude: Focusing on the moderating effect of brand level. Journal of Franchising, 4(2), 46-71.
Kim, B. G., & Lee, H. (2018). Differences of chinese tourists′attitudes and buying intention based on online review directions. Journal of Tourism and Leisure Research, 30(2), 21-37.
Kim, H. S., & Han, S. P. (2011). A study on the influence of the prior knowledge of the cosmetic brand and model on consumer`s belief bias of advertising message, evaluation of brand, and impulse buying. The Korean Journal of Advertising and Public Relations, 13(1), 7-35.
Kim, J. A., & Oh, Y. K. (2018). Purchase behavior and satisfaction of online-only brand cosmetics.
Asian Journal of Beauty and Cosmetology,
16(1), 32-41, doi:
10.20402/ajbc.2017.0160
Kim, J. K., Yang, H. C., & Cho, H. Y. (2019). Effect of mobile social commerce characteristics on purchase intention: Focusing on the mediating effects of heuristic type. Journal of Creativity and Innovation, 12(3), 1-27.
Kim, K. Y., & Kang, J. H. (2016). Study on cafe choice behavior using extended theory of reasoned action (ETRA) and heuristics theory.
International Journal of Tourism and Hospitality Research,
30(1), 83-99, doi:
10.21298/IJTHR.2016.01.30.1.83
Kim, S. E., & Kim, J. D. (2022). A study on the purchase behavior of cosmetics by using SNS. Korean Society of Cosmetics and Cosmetology, 12(1), 121-132.
Kim, Y. B., & Choi, J. Y. (2021). The impact of online review characteristics and new product type on purchase intention.
Global Business Administration Review,
18(3), 155-173, doi:
10.38115/asgba.2021.18.3.15
Kim, Y. J., & Park, S. B. (2019). A study on the effects of SNS inforinformativeness, playfulness and reliability on purchase intention and business performance.
Management & Information Systems Review,
38(3), 113-125, doi:
10.29214/damis.2019.38.3.007
Lee, E. K. (2021). A study on the effect of SNS characteristics of food service companies on corporata image, trust, and purchase intention: Focusing on the moderating effect of involvement. Dissertation's Thesis. Dong-Eui University, 62.
Lee, J. M. (2018). The impact of directionality and reliability on buying intention: moderating effect of skepticism on comments.
Journal of Product Research,
36(6), 185-193, doi:
10.36345/kacst.2018.36.6.019
Lee, S. H. (2021). The influence of the technical acceptance model and perceived value on purchase intention in delivery applications: Moderating effect of age. Food Service Industry Journal, 17(4), 55-67.
Lee, Y. J. (2019). The effect of SNS information utilization and instagram account attributes on purchase intention of cosmetics. Unpublished master's thesis, Gachon University, Seongnam, 51.
Lee, Y. S. (2015). Influence of the properties of reviews in online shopping sites on product attitude and purchase intention. Korean Management Consulting Review, 15(1), 63-72.
Lim, H. J., Hwang, H. J., & Park, K. N. (2021). Effects of SNS contents information characteristics on health food brand attitude and purchase intention: According to general characteristics.
The Journal of Humanities and Social Science,
12(2), 3125-3140.
Lim, K. B. (2020). The influence of SNS in the food service industry on consumer attitudes and purchasing intentions focusing on the moderating effects of comments. Unpublished master's thesis, Konkuk University, Seoul, 89.
Lim, K. B., & Seo, C. S. (2020). The influence of SNS in the food service industry on purchasing intentions.
Journal of the Korea Management Engineers Society,
25(2), 137-156, doi:
10.35373/KMES.25.2.8
Maeng, J. H. (2019). The effect of advertising expression type of instragram on engagement and purchase intention according to product type. Unpublished master's thesis, Hongik University, Seoul, 11.
Mekawie, N., & Hany, A. (2019). Understanding the factors driving consumers’ purchase intention of over the counter medications using social media advertising in egypt: A Facebook advertising application for cold and Flu products.
Procedia Computer Science,
164:698-705, doi:
10.1016/j.procs.2019.12.238
Moon, S. S. (2017). A study on heuristic and rational behavior choice behavior on prior knowledge grade of customers who purchase a meal box at a convenience store. Journal of Foodservice Management, 20(3), 215-236.
Morwiz, V. G., & Schmittlein, D. (1992). Using segmentation to improve sales forecasts based on purchase intent: Which "intenders" actually buy?
Journal of Marketing Research,
29(4), 391-405, doi:
10.2307/3172706
Park, C., & Yoo, C. J. (2006). Study on the effects of consumers 'word of mouth about brand experiences and responses on brand evaluations at online context. Journal of Consumer Studies, 17(1), 73-93.
Park, J. H., Kim, M. S., & Hwang, C. S. (2017). The effect of consumer trust on positive online reviews of cosmetics.
The Research Journal of the Costume Culture,
25(6), 831-846, doi:
10.29049/rjcc.2017.25.6.831
Park, J. H., Kim, Y. R., & Kang, S. B. (2021). Customer satisfaction analysis for global cosmetic brands: Text-mining based online review analysis.
Journal of Korean Society for Quality Management,
49(4), 595-607, doi:
10.7469/JKSQM.2021.49.4.595
Park, S. W. (2016). A study on factors in determining the behavioral intention of participants in international events: Focusing on the integration of theory of reasoned action and heuristic theory. Korean Journal of Hospitality & Tourism, 25(7), 117-132.
Roh, S. H., & Jeon, J. W. (2021). The effect of heuristic selection behavior of social media users on their intention to purchase sporting goods.
Korean Journal of Sports Science,
30(2), 13-26, doi:
10.33645/cnc.2021.03.43.3.969
Roh, S. H., & Kim, M. S. (2021). The intention of instagram users to purchase sporting goods: based on the theory of reasoned action.
Culture and Convergence,
43(3), 969-989, doi:
10.33645/cnc.2021.03.43.3.969
Ryu, Y. J., & Kim, W. S. (2010). Effects of linguistic category cue on differential perception of new digital convergence products.
The Korean Journal of Consumer and Advertising Psychology,
11(1), 67-93, doi:
10.21074/kjlcap.2010.11.1.67
Seo, H. G., & Yoo, T. S. (2017). Structural relationship among informativeness, usefulness, consumer attitude, and purchase intention of cosmetics instagram.
Journal of Korea Design Forum,
55(7), 183-194, doi:
10.21326/ksdt.2017..55.016
Seo, H. K., & Kim, S. H. (2021). The effects of interest in cosmetology videos on cosmetics purchase intention and behavior in young women in their 20s.
Journal of the Korean Society of cosmetology,
27(2), 407-423, doi:
10.52660/JKSC.2021.27.2.407
Shah, A. K., & Oppenheimer, D. M. (2008). Heuristics made easy: An effort-reduction framework.
Psychological Bulletin,
134(2), 207-222, doi:
10.1037/0033-2909.134.2.207
Shin, J. Y., & Choi, H. J. (2022). Effects on customer's reliability, uilization and purchase intention of using actual situation of cosmetic's internet shopping mall.
Journal of the Korean Society Cosmetology,
29(2), 239-248, doi:
10.52660/JKSC.2022.28.2.239
Shin, J. W., & Hwang, B. J. (2015). The effects of buying decision and post-buy behavior of consumers' blog utilization: Focusing on cosmetics' consumers. Korean Business Education Review, 30(4), 435-459.
Son, J. Y., & Eo, S. H. (2008). An effect of directiveness of online transmissive information when purchasing cosmetics online on purchase intention of consumer. Journal of the Korean Society of Cosmetology, 14(3), 929-945.
Song, J. H. (2018). The effects of SNS (social network service) characteristics on store image, purchasing intention, and recommendation intention of restaurant store: Focusing on the moderating effects of online comments. Unpublished master's thesis, Chonbuk National University, Jeonju, 91.
Song, K. T., Kim, K. Y., & Go, S. J. (2022). Heuristic decision-making of food delivery app users’ effect on consumption value and intention to use continuously.
International Journal of Tourism and Hospitality Research,
36(6), 187-206, doi:
10.21298/IJTHR. 2022.6.36.6.187
Staniewski, M., & Awruk, K. (2021). The influence of instagram on mental well-being and purchasing decisions in a pandemic.
Technological Forecasting and Social Change,
174:1-11, doi:
10.1016/j.techfore.2021.121287
Tiggemann, M., & Velissaris, V. G. (2020). The effect of viewing challenging “reality check” instagram comments on women’s body image.
Body Image,
33:257-263, doi:
10.1016/j.bodyim.2020.04.004
Tversky, A., & Kahneman, D. (1974). Judgement under uncertainty, heurisics and biases.
Science,
185:1124-1131.
Warshaw, P. R., & Davis, F. D. (1985). Disentangling behavioral intention and behavioral expectation.
Journal of Experimental Social Psychology,
21(3), 213-228, doi:
10.1016/0022-1031(85) 90017-4
Watanabe, N. M., Kim, J. Y., & Park, J. H. (2021). Social network analysis and domestic and international retailers: An investigation of social media networks of cosmetic brands.
Journal of Retailing and Consumer Services,
58:1-9, doi:
10.1016/j.jretconser.2020.102301
Zhang, K. Z. K., Zhao, S. J., Cheung, C. M. K., & Lee, M. K. O. (2014). Examining the influence of online reviews on consumers' decision-making: A heuristic-systematic model.
Decision Support Systems,
67:78-89, doi:
10.1016/j.dss.2014.08.005