| 디지털 미디어 변화에 따른 방송진행자의 분장변화 인식과 만족도에 관한 연구 |
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방기정, 이인애 |
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| Research Paper : A Study in the Digital Media Change Awareness and Satisfaction of the Change Makeup of the Broadcasting Program Master |
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Kee Jung Barng, In Ae Rhee |
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| Abstract |
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The research on the broadcaster`s makeup awareness and confidence in accordance with changes of digital media. As the environment of digital media changes, influences of broadcasting affect more greatly than we have ever imagined. Because of the increment and generation of broadcasting jobs in accordance with a development of digital media technology, the numbers of broadcasters are being supplied increasingly. As a result, an importance of skin and body health has been noticed and emphasized. This research focuses on the broadcaster`s make-up awareness and his or her confidence according to the changes of digital media environments. The life styles of broadcasters are passive and egoistic. They thought that the expression of make-up and skin condition became more realistic due to the spread of HDTV, especially on the News programs. So, they were aware that the make-up technique should be natural to the HDTV, realizing that the broadcasting media have great influences on the latest make-up vogue. Women are more likely satisfied with HDTV make-up. As we saw, HDTV with high resolution and brightness requires natural make-up techniques to the broadcasters. Every make-up artists care much not to expose broadcaster`s face details like pores and scars according to the changes of digital media environments. Because of the tremendous growth of broadcasting media, the images of broadcasters that will be exposed became very critical. Due to the demand of HDTV and high resolution TV, the awareness of make-up changes and confidence have been developed simultaneously with the growth of media. |
| Key Words:
Makeup, Broadcaster, HDTV, Digital Media Age, Digital Age |
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