Study on the Appearance perception and Self-efficacy of Men’s eyebrow Tattoo treatment

Han, Seunghee; Choi, Minlyoung

Journal of the Korean Society of Cosmetology 2020;26(4):814-824.
Published online August 31, 2020.

남성의 반영구 자연눈썹 시술에 따른 외모인식도 및 자아효능감에 관한 연구

한승희, 최민령

Study on the Appearance perception and Self-efficacy of Men’s eyebrow Tattoo treatment

Seunghee Han, Minlyoung Choi

Abstract

This study aims to find out what motivated men to get eyebrow tattooing and how the treatment improved the customer satisfaction. To this end, survey and analysis were conducted on the appearance perception and self-efficacy of men

Key Words: Appearance perception, Eyebrow tattoo, Self-efficacy, Semi-permanent make-up

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