Journal of the Korean Society of Cosmetology

Search

Page Path

HOME
Search

Research Papers

The Effect of SNS Marketing Characteristics of Hair Salons on Brand Image and Emotional Bonding: Hee-Sun Kang, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(6):1526-1536. Published online December 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.6.1526; Full text PubReader ePub PDF

The Effect of Hair Salon Brand Image on Emotional Bonding and Purchase Intention in Social Media Marketing: Hee-Sun Kang, Ni-Na Park, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(5):1089-1099. Published online October 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.5.1089; Full text PubReader ePub PDF

The Impact of Hair Salon Brand Image on Self-Image Congruence and Brand Loyalty: Eun-Soo Jang, Geon-A Jeong, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(4):972-982. Published online August 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.4.972; Full text PubReader ePub PDF

A Study on Purchase Behavior of Bio Cosmetics Applying the Theory of Planned Behavior(TPB): Mediating Effect of Brand Image: Mi-Jeong Choi; J Korean Soc Cosmetol. 2023;29(1):172-182. Published online February 28, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.1.172; Full text PubReader ePub PDF

Franchise Hair Salon Juno Hair Symbol Narrative, Brand Image, Relationship Between Customer Emotional Responses: Byoung-Chul Shin, Hyo-Sun Yeom, Seong-Chang Kim, Eun-Jun Park; J Korean Soc Cosmetol. 2022;28(4):666-674. Published online August 23, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.4.666; Full text PubReader ePub PDF

The Effects of Brand Assets on the Relationship between the Brand Image and Customer Satisfaction: Hyeon Jin Jo, Eun Jun Park; J Korean Soc Cosmetol. 2019;25(3):493-502. Published online June 30, 2019; PDF

The Effects of Female Sports Stars’ Appearance on Cosmetics Purchase Intention in Adolescents: Eui-hyoung Kim, Sun-hyoung Kim; J Korean Soc Cosmetol. 2019;25(1):26-34. Published online February 28, 2019; PDF

A Study on Brand Image and Color Identity in Domestic Low-price Cosmetic Brand: Hyun Ji Lee; J Korean Soc Cosmetol. 2016;22(5):1061-1070. Published online October 31, 2016; PDF

Research Paper : Effects of Preferred Hair Beauty Companies` Brand Images on Purchase Intention -In Special Reference to Juno Hair and Park Seung Chol Hair Studio-: Eun Kyu Lee, Joo Hee Han, Eun Jin Yang; J Korean Soc Cosmetol. 2015;21(6):1084-1092. Published online December 31, 2015; PDF

Research Paper : A Study on Impact of Cosmetics Brand Image on Sense of Identity and Level of Loyalty -Focused on Chinese women`s-: Se Ja Ryu; J Korean Soc Cosmetol. 2011;17(5):817-824. Published online October 31, 2011; PDF

Recearch Paper : The Significance and the Effective Utilization of Daegu International Bodypainting Festival in Improvement of the Brand-image of the Daegu City: Hyun Joo Lee; J Korean Soc Cosmetol. 2011;17(2):363-372. Published online April 30, 2011; PDF

Research Paper : Research on the Whitening Cosmetics Customers -Focused on the Comparison Korean and Chinese-: Hyun Suk Kim; J Korean Soc Cosmetol. 2009;15(3):891-909. Published online September 30, 2009; PDF

Research Paper : A Study on the Actual Conditions of Door-to-Door Selling Cosmetics: Ju Duck Kim, Yun Seon Choi, Seon Hee Kim; J Korean Soc Cosmetol. 2008;14(4):1077-1087. Published online December 31, 2008; PDF

A Study on Preference towards the Brand Images of Hair Shops: Bo Kyoung Kim, Mi Young Cho; J Korean Soc Cosmetol. 2003;9(2):97-109.; PDF

Volume 30, No. 2

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

8,996	The Effects of Benefits Sought for Cosmetics on Motivation to Purchase Cosmetics in Middle-Aged Chinese Women
2,406	A Study on Hair Style and Headdress in the Joseon Dynasty Genre Paintings: Focusing on the Genre Paintings of Danwon Kim Hong-do, Geungjae Kim Deug-shin, and Hyewon Shin Yoon-bok
4,924	Study on the Hair Cut Diagram Comparative Analysis -VIDAL SASSOON, PIVOT POINT, Zone and Section, TONI&GUY Center-
1,985	Comparative Analysis of Beauty Application Technologies in the 4th Industrial Revolution
3,205	The Effect of Clean Beauty Cosmetics on Consumer's Engagement on Consumer Norms and Consumption Behavior

Cited By 7	A Paradigm Shift in Beauty Education in Response to the Digital Transformation Era -Based on Analysis of Trends in the Cosmetics and Beauty Industry-
Cited By 5	The Change of Two Block Cuts by Blocking Location
Cited By 4	Effect of Hair Salon Selection Criteria on Consumer Behavior and Satisfaction
Cited By 3	Expectations on the Application of Makeup Courses which Converged the New Technologies of the Fourth Industrial Revolution
Cited By 3	A Study on the Perception, Risk Perception Change and Satisfaction of Eyebrow Semi-permanent Makeup before and after Eyebrow Henna Cosmetic Treatment

Editorial Office: 69 Gwangju Yeodae-gil, Gwangsan-gu, Gwangju, 62396, Korea
Tel: +82-10-2825-6735 Fex: +82-62-950-3797 E-mail: beauty2007@hanmail.net

Copyright © 2024 by Korean Society of Cosmetology.

prev

next