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The Effects of Brand Identification Perceived about Cosmetics by Chinese Female Consumers in 20s~30s on Brand Attachment and Brand Loyalty: Jun-di Wang, Ju-youn Kim; J Korean Soc Cosmetol. 2019;25(3):669-678. Published online June 30, 2019; PDF

Research Paper : The Effects of the Relationship Benefits of Medical Skin Care Brands on Brand Identification, Satisfaction and Loyalty: Kyungjin Lee, Sooyeon Oh, Ji Hyun Jun; J Korean Soc Cosmetol. 2015;21(6):1075-1083. Published online December 31, 2015; PDF

Research Paper : The Effect of Brand Loyalty on Customer-Brand Relationship Quality, Brand Trust, Identification: Hyo Jin Kim, Youn Kue Na; J Korean Soc Cosmetol. 2009;15(4):1179-1191. Published online December 31, 2009; PDF

Volume 30, No. 1

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

8,671	The Effects of Benefits Sought for Cosmetics on Motivation to Purchase Cosmetics in Middle-Aged Chinese Women
2,368	A Study on Hair Style and Headdress in the Joseon Dynasty Genre Paintings: Focusing on the Genre Paintings of Danwon Kim Hong-do, Geungjae Kim Deug-shin, and Hyewon Shin Yoon-bok
4,255	Analysis of Relationship among Facial Care YouTuber’s Characteristics, Contents of YouTube Videos, Utilization and Satisfaction of Beauty Service
4,868	Study on the Hair Cut Diagram Comparative Analysis -VIDAL SASSOON, PIVOT POINT, Zone and Section, TONI&GUY Center-
1,950	Comparative Analysis of Beauty Application Technologies in the 4th Industrial Revolution

Cited By 6	A Paradigm Shift in Beauty Education in Response to the Digital Transformation Era -Based on Analysis of Trends in the Cosmetics and Beauty Industry-
Cited By 5	The Change of Two Block Cuts by Blocking Location
Cited By 4	Effect of Hair Salon Selection Criteria on Consumer Behavior and Satisfaction
Cited By 3	Expectations on the Application of Makeup Courses which Converged the New Technologies of the Fourth Industrial Revolution
Cited By 3	A Study on the Perception, Risk Perception Change and Satisfaction of Eyebrow Semi-permanent Makeup before and after Eyebrow Henna Cosmetic Treatment

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