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Research Papers
The Effect of SNS Beauty Information Quality on Satisfaction and Behavioral Intention
So-Hyeong Kwon, Eun-Jun Park
J Korean Soc Cosmetol. 2024;30(2):219-228.   Published online April 30, 2024
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2759
The Effect of SNS Information Characteristics of Hair Salon on Purchase Intention and Word of Mouth
Su-Bin Ryu, Eun-Jin Yang
J Korean Soc Cosmetol. 2023;29(4):853-861.   Published online August 31, 2023
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2686
The Effect of Hair Shop Promotion on Purchasing Behavior and Oral Intention
Bi-Dan Hong, Yong-Mi Jin
J Korean Soc Cosmetol. 2023;29(1):60-66.   Published online February 28, 2023
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The Effect of Marketing mix 7Ps factors on Customer Satisfaction and Positive Word of Mouth in Over 50's Hair Salon Consumers
Su-kyung Yang, Won-ji Jung
J Korean Soc Cosmetol. 2020;26(3):611-622.   Published online June 30, 2020
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Correlations among Cosmetics Online Review Credibility, Purchase Satisfaction and Word of Mouth by Type of Shopping Orientation
Ji-yong Lee, Yong-sun Kim
J Korean Soc Cosmetol. 2018;24(2):243-255.   Published online April 30, 2018
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Research Paper : The Effect of the Recognition of the Beauty Salon Advertisement on the Revisited and Word of Mouth
Seung Un Ji, En Jun Park
J Korean Soc Cosmetol. 2016;22(2):357-364.   Published online April 30, 2016
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Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881



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