Journal of the Korean Society of Cosmetology

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Research Papers

The Effect of Inner Beauty Product Perception on Purchase Behavior among Adult Women: Young-Hwa Jang, Ji-Hyun Kim; J Korean Soc Cosmetol. 2026;32(1):234-243. Published online February 28, 2026; DOI: https://doi.org/10.52660/JKSC.2026.32.1.234; Full text PubReader ePub PDF

The Mediating Effect of Appearance Interest on the Relationship Between Xiaohongshu Beauty Information and Purchase Intentions for Skin Aesthetic Procedures and Cosmetic Surgery in Among Chinese MZ Generatiom Women: Chae-Won Lim, Yuan-Xin Liu, Ju-Youn Kim; J Korean Soc Cosmetol. 2026;32(1):66-79. Published online February 28, 2026; DOI: https://doi.org/10.52660/JKSC.2026.32.1.66; Full text PubReader ePub PDF

A Study on Developing a Personalized Makeup Recommendation Model Using Deep Neural Networks Based on Korean Skin Physiological Indicators: With Cross-National Data Comparison: Myoung-Joo Lee, Esther Choi; J Korean Soc Cosmetol. 2025;31(6):1531-1540. Published online December 31, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.6.1531; Full text PubReader ePub PDF

Study on Differences in Cosmetics Labeling Check Behvior According to Adult Women’s Experience of Side Effects from Cosmetics: Jin-Sil Lee, Ju-Youn Kim; J Korean Soc Cosmetol. 2025;31(5):1257-1267. Published online October 31, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.5.1257; Full text PubReader ePub PDF

A Study on the Medical Beauty Information Search of Omnivore Consumers and the Use of Marketing according to Selective Factors: Hyun-A Park, In-Hee Lee; J Korean Soc Cosmetol. 2025;31(4):956-970. Published online August 31, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.4.956; Full text PubReader ePub PDF

A Study on Feminine Cleansing Product Purchasing Behavior Applying the IMB Model: Min-Jung Kim, Min-Shin Kim; J Korean Soc Cosmetol. 2025;31(4):876-886. Published online August 31, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.4.876; Full text PubReader ePub PDF

The Impact of Hair Content on Social Media on Hairstyle Preferences and Interest among Generation MZ: Chea-Yeon Kim, Seo-Heui Kim; J Korean Soc Cosmetol. 2025;31(3):613-622. Published online June 30, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.3.613; Full text PubReader ePub PDF

The Characteristics of Beauty Short-Form Content Affect Information Trust and Consumer Behavior. Impact Study: For people in their 20s and 30s: Min-Chae Kim, Su-Yeon Oh; J Korean Soc Cosmetol. 2025;31(2):314-324. Published online April 30, 2025; DOI: https://doi.org/10.52660/JKSC.2025.31.2.314
Cited By 1; Full text PubReader ePub PDF

The Relationship between the Characteristics of YouTube Beauty Contents and Self-beauty Care Behavior of Women in Their 20s and 30s A Study on the Mediating Effect of Information Satisfaction: Da-Yeon Lee, Ju-Youn Kim; J Korean Soc Cosmetol. 2024;30(5):1154-1164. Published online October 31, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.5.1154
Cited By 1; Full text PubReader ePub PDF

The Effect of Theory of Planned Behavior (TPB) Factors on Purchasing Behavior Intention of Cosmetic Consumers: Mediating Effect of Information Seeking Behavior, Moderating effect of consumption tendency: Hyun-Joo Yoon, Seung-Hee Bae; J Korean Soc Cosmetol. 2024;30(5):1142-1153. Published online October 31, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.5.1142
Cited By 1; Full text PubReader ePub PDF

Effects of Cosmetic Advertising Image Recognition and Advertising Credibility on Purchasing Action of Cosmetic Products: Ho-Eun Son; J Korean Soc Cosmetol. 2024;30(3):636-647. Published online June 30, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.3.636; Full text PubReader ePub PDF

The Effect of SNS Beauty Information Quality on Satisfaction and Behavioral Intention: So-Hyeong Kwon, Eun-Jun Park; J Korean Soc Cosmetol. 2024;30(2):219-228. Published online April 30, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.2.219; Full text PubReader ePub PDF

Factors Affecting Value Types of the Fashion Customer Value Chain: Focusing on Social filtering, Information Evaluation Properties and Shopping Needs: Ju-Hee Kim; J Korean Soc Cosmetol. 2024;30(1):49-57. Published online February 28, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.1.49; Full text PubReader ePub PDF

The Influence of SNS Information Characteristics on Brand Awareness in Skin Care Shop: Focusing on Women in their 20s and 30s: Hyun-Ji Je, Eun-Jin Yang; J Korean Soc Cosmetol. 2023;29(5):1100-1106. Published online October 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.5.1100; Full text PubReader ePub PDF

The Effect of SNS Information Characteristics of Hair Salon on Purchase Intention and Word of Mouth: Su-Bin Ryu, Eun-Jin Yang; J Korean Soc Cosmetol. 2023;29(4):853-861. Published online August 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.4.853
Cited By 3; Full text PubReader ePub PDF

Volume 32, No. 1

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

4,425	Effects of Vitamin C and SH-Polypeptide-10 Cosmetic Ingredients on Wrinkle Improvement and Skin Whitening
5,099	A Study on Personalized Beauty Care for the Elderly Using an AI-based Digital Skin Analysis System
1,217	The Influence of Narcissism and Appearance Goal Orientation on Appearance Management Behavior
2,550	Study of Beauty Consumer Behavior on Social Media: The Effectiveness of Beauty Influencer Marketing Targeting Generation Z
3,477	The Integration of Augmented Reality (AR) in the Beauty Industry and Its Market Potential

Cited By 5	The Effect of SNS Marketing Characteristics on Appearance Management Behavior and Purchase Satisfaction of MZ Generation
Cited By 5	Unstructured Data Analysis Research for Vegan Beauty Trends and Consumer Awareness Survey
Cited By 4	Effect of a Hair Loss Management Concurrently Incorporating Aroma Scalp Massage on Hair and Scalp Conditions
Cited By 4	Correlations Among Appearance Satisfaction, Self-esteem, and Satisfaction with Learning Among College Student
Cited By 3	The Effect of Co-evolution of AI-Based Customized Cosmetics Preparation on Customized Cosmetic Preparation Managers and Potential Demand Values

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